Articles

WWTT? Burger King Uses ‘Artificial Intelligence’ for New Ads

The robots are coming for everything … even our fast food ads. In this episode of “What Were They Thinking?” Melissa checks out a new campaign from fast food chain Burger King and agency David Miami that actually fooled a number of media outlets (and probably some people) into thinking the ads were truly created by artificial intelligence. That just goes to show how confused we are about machine learning and its capabilities … but it sure does make for some amusing and clever advertising.


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