October 23-24, 2019 | Dallas, TX
Kay Bailey Hutchison Convention Center
(Co-located with PRINTING United)


What is it?

Digital Printing For Professionals is a 2-day, comprehensive curriculum at which attendees will earn a Course Completion Certificate. Powered by the Specialty Graphic Imaging Association (SGIA) and BRAND United, Digital Printing For Professionals is designed specifically for marketers, agencies, designers, and print buyers looking to accelerate their understanding of the power of digital print.

This program will offer an immersive experience that provides actionable takeaways to drive the continuing education of the participants and the success of their organizations. Co-located with PRINTING United, participants will be exposed to real-world use-cases and the technologies behind them on the exhibit floor. All participants will have complimentary access to the PRINTING United Expo.

The fee to attend the Digital Printing For Professionals is just $129.


Speakers & Advisors

Alysha Burch
Founder & President
Square Root Creative
Deborah Corn
Project Peacock
Marc Johnson
Global Director, Product Marketing
Greg Pas
Director, Product Marketing
Michael Perna
Manager Marketing
Konica Minolta
Randy Paar
Marketing Manager
Canon Solutions America
Tonya Powers
Director, Marketing, Print Production Solutions
Canon Solutions America
Mary Ann Rowan
Chief Experience Officer
Solimar Systems
Mark Schlimme
VP, Marketing
SCREEN GP Americas
Trish Witkowski
See More

Attendees Will Learn

At the end of the course, Attendees will better understand how digital printing technologies can help them achieve:
  • Strategic communications objectives
  • Consistent visual and brand identity
  • More value from their printed materials budget
  • And much more.



Wednesday, October 23, 2019

  • 11am - 12pm
  • 12pm - 12:45pm
    Lunch, Opening Remarks & Keynote
  • 12:45pm - 1:00pm
    Opening Remarks and Introduction to Program
  • 1:00pm - 1:45pm
    Course Module 1 – What’s Driving Digital?
  • 1:45pm - 2:15pm
    Show & Tell Samples Around the Room
  • 2:15pm - 2:30pm
    Afternoon Break
  • 2:30pm - 3:45pm
    Course Module #2 – Designing for Digital Print
  • 3:45pm
    Day 1 Wrap-up and Into to PRINTING United’s Experience Zone
  • 4:00pm - 5:00pm
    Reception at PRINTING United’s Experience Zone

Thursday, October 24, 2019

  • 9:15am - 9:30am
    Day 1 Recap & Welcome to Day 2
  • 9:30am - 10:45am
    Course Module 3 – Paper & Substrates
  • 10:45am - 12:00pm
    Course Module 4 -- Using Big Data
  • 12:00pm - 1:00pm
    Lunch & Networking
  • 1:00pm - 2:15pm
    Course Module 5 – From Concept to Client Delivery – Optimizing the Process
  • 2:15pm - 3:30pm
    Course Module 6 – The Finishing Touch – Digital Embellishments to Enhance Engagement
  • 3:30pm
    Wrap-up Remarks & Distribution of Course Certificates
  • 3:45pm
    PRINTING United Show Floor


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