Melissa WardEmpowering and inspiring kids today can impact your bottom line. In this episode of “What Were They Thinking?” Melissa shares an uplifting campaign from Chemours celebrating the great women of science, proving that not every marketing endeavor has to be about the almighty dollar.
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Melissa Ward
Melissa Ward is the Managing Editor of BRAND United and Target Marketing. She's been covering marketing creative for over a decade, and is best known for her series, “What Were They Thinking?” which looks at the good, the bad, and the downright bizarre of marketing.
