Melissa WardSorry, but there’s nothing “rock ‘n’ roll” about diet soda. In this episode of “What Were They Thinking?” Melissa takes some time during Content Marketing World to consider the 2002 ad from Diet Pepsi featuring music from a 2017 Rock & Roll Hall of Fame nominee.
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Melissa Ward
Melissa Ward is the Managing Editor of BRAND United and Target Marketing. She's been covering marketing creative for over a decade, and is best known for her series, “What Were They Thinking?” which looks at the good, the bad, and the downright bizarre of marketing.
